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Location-Based Services
(Updated on March 29,
2002 - Incorporating Content Provided By Mike Flom of Portable
Internet)
How It Works
Position of the user is generally determined using a number of
methods. These methods include GPS (Global Positioning System, a network of satellites operated by the U.S. Department of Defense), cell site triangulation, network assisted GPS, manual determination (find an address, place, point of interest or position on a map), or combination approaches.
These methods have been described later.
In wireless location-based
service applications, position of the user is transmitted with some
additional identifying information (Vehicle ID, handset ID, user ID) to an application
in a server that may reside inside or outside of the carrier's network. Position information, usually in terms of a latitude/longitude pair (or sometimes, a postal code for a cell site), is sent
to the application in a server or back in the client device, sometimes through middleware which manages the security and quality of a wireless determined position. The application typically presents the position information in terms of a current or historical position on a map or route.
The location information
may be further tied to a database of services - restaurants, hotels
or stores that may want to send an advertising message or a coupon
to the consumer. From this point on, range of applications is
only up to the imagination of technology and business developers.
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