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News
Issue #2002 - 20 (May 2002)
(Updated May
29, 2002)
INFRASTRUCTURE, PRODUCTS & SERVICES
AT&T Wireless Offers Bulk Text
Messaging
AT&T Wireless business
customers are now able to send large volumes of text messages to the
wireless phones of their employees and customers who also subscriber
to the operator’s latest service, AT&T Wireless Text Messaging
for Large Accounts.
Companies can send either individual text messages or mass
broadcast messages to large target audiences.
According to the Redmond, Washington-based company, the service
can provide a host of valuable applications for many different
industries, for example:
- Airlines can notify individual customers of flight delays or
changes in travel itineraries.
- Technology firms can use it to deliver time-sensitive
information to their employees on the road.
- Utility companies can use the service for delivering inventory
notifications or meter reading data to their field service
personnel.
Unlike other systems that are dependent on the Internet, the new
service provides a direct, private connection to AT&T Wireless
Short Message Peer to Peer (SMPP) Gateway. The messages thereby
avoid other Internet traffic or public gateway bottlenecks.
Businesses pay a one-time set up fee of $999.99, for direct,
private access to the SMPP Gateway, and a monthly message-volume
price that meets their messaging needs. In order to connect to the
SMPP Gateway, businesses must use a Frame Relay Circuit, which is
available for purchase separately from AT&T Wireless or other
suppliers.
For more information: http://www.attws.com
MobileInfo.com’s Comments & Advisory: Time for
SMS has come. It is high time that AT&T and others made it happen.
It did not require complex infrastructure - just the will on their
part and realization that SMS need not cannibalize richer future
applications like EMS and MMS.
Note: This news release may contain
forward-looking statements. Readers should take appropriate caution in
developing plans utilizing these products, services and technology
architectures. All trademarks used in this summary are
the property of their respective owners.
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