News
Issue #2002 - 39 (October 2002)
(Updated Oct. 15, 2002)

APPLICATIONS & APPLICATION DEVELOPMENT

Mobile Automation Announces New Version of Mobile Automation Suite and Partners with Starfish for Delivery of Data Synchronization 

Westlake Village, Calif. - October 14, 2002 - Mobile Automation, Inc. today announced its Mobile Lifecycle Management Suite, which offers full lifecycle management capabilities for mobile devices and laptops. This announcement makes Mobile Automation the first management software provider to offer a full lifecycle management suite, with modules for deployment, management, support, security and retirement.

The Mobile Lifecycle Management Suite addresses all aspects of PC, mobile device and laptop lifecycle management, including the phases of deployment, management, support and retirement. Additionally, the product suite is built upon Mobile Automation's secure management platform, offering users verification of the security status of their computers and the means to swiftly mend security exposures. For more

Westlake Village, CA, October 08, 2002 -- Mobile Automation Inc., a leading provider of Mobile Lifecycle Management Software, today announced it has partnered with Starfish Software Inc., a leading provider of SyncML data synchronization and connectivity solutions, to offer TrueSync® software to Mobile Automation customers. The partnership will give Mobile Automation's enterprise customers the ability to deploy Starfish's TrueSync Plus desktop-based synchronization software as part of their Mobile Lifecycle Management Suite. Enterprise administrators will now be able to automate the installation and configuration settings of TrueSync Plus for the synchronization of corporate calendar and contact data to Palm OS and Pocket PC devices-with minimal end user intervention. This unified approach to synchronization and mobile lifecycle management will permit enterprise organizations to standardize on one overall Personal Information Management (PIM) synchronization platform, which will decrease security risks, including the risk of corporate data being accessed with unauthorized handheld devices. 

Additionally, because TrueSync Plus uses a patented multi-point synchronization process, corporate users can synchronize multiple devices to corporate data with one click, reducing the support costs associated with using several different synchronization solutions. "Our partnership with Starfish encourages enterprise customers to take a unified approach to managing all of their mobile devices, from smart phones, to PDAs, to laptops.

The agreement will position us as a leader in the Mobile Lifecycle Management space for enterprise customers and allow us to gain visibility with wireless phone carriers as the partnership progresses," said Douglas Neal, president and CEO Mobile Automation Inc. More

For More Information: http://www.mobileautomation.com

MobileInfo Comments and Advisory:  New version of Mobile Automation's MA2000 software suite is more complete package that seems to address full life cycle of mobile asset deployment, including its retirement - a function that is often ignored by vendors.

Partnership between Mobile Automation and Starfish will help both parties to sell integrated solutions to their customers. Data synchronization function is utilized in many different ways but is now being offered more and more by Mobile Asset Management vendors. This integration will allow Mobile Automation to compete more effectively with its competitors. 

Note: This news release may contain forward-looking statements. Readers should take appropriate caution in developing plans utilizing these products, services and technology architectures.  All trademarks used in this summary are the property of their respective owners.