Press Release 2001

Unimobile’s messaging platform and intelligent network enable mobile flight notifications to Cathay Pacific customers in over 33 countries

Bangalore, India October 18, 2001 - Unimobile Inc., a leading provider of global mobile messaging solutions for enterprises, today announced that Cathay Pacific Airways, one of Asia’s foremost airlines, has deployed Unimobile’s Mobile Messaging Platform (MMP) and the Unimobile Intelligent Network (UIN) to provide mobile flight notification services to its customers with coverage expanded to 33 countries and territories. Unimobile’s solution is a key component of Cathay Pacific’s service, which is now available to customers across the airline’s network of 47 destinations around the world. Cathay Pacific is one of the few airlines in the world to offer this service globally.

Subscribers to the free notiFLY service can have the latest Cathay Pacific flight information sent directly to their mobile phones using SMS. By entering the flight details via the Cathay Pacific Website (www.cathaypacific.com) or through their PDAs, users can request a notiFLY message to be sent in advance of a flight departure or arrival. A reminder message will be sent to their mobile phone confirming the flight’s timing. It can also warn if the flight will be early by more than 10 minutes, or delayed by more than 30 minutes.

notiFLY alerts are routed to the Unimobile Intelligent NetworkTM (UIN), a network extending to 500 carriers in 130 countries, for delivery to customers’ mobile devices in the 33 countries that are included in this wave of coverage expansion. Unimobile’s platform and network offer advanced capabilities including message multicasting, message delivery confirmation, 2-way interactive alerts and queries, and multi-lingual support.

"Cathay Pacific operates in 47 destinations around the world. Now our customers can receive the latest information directly on their mobile phones almost anywhere," said Lawrence Fong, e-Business Manager - Journey, Cathay Pacific Airways. "Unimobile’s advanced mobile messaging platform and global network presented us with an ideal solution to get time-critical flight information to our customers irrespective of which cellular service they use."

"The airlines industry, with its global operations and highly mobile customer base, sees a huge opportunity to cut costs and increase customer satisfaction levels through innovative use of mobile messaging technology," said Vas Bhandarkar, Chairman and CEO of Unimobile. "Unimobile’s experience working with leading companies in the airline and travel industry makes us an ideal partner to work with Cathay Pacific in rolling-out its worldwide mobile services strategy."

About Unimobile & Cathay Pacific 

Unimobile, Inc. is a software developer specializing in mobile messaging solutions for the enterprise. Unimobile’s customers include Cisco, Citibank and Singapore Airlines. According to the vendor, its solutions have been validated across more than 500 carriers globally with more than one million users in 130 countries and are backed by Unimobile’s world-class 24x7 customer support and network operations center (NOC). 

For more information: http://www.unimobile.com

Mobileinfo Comments & Advisory: More and more airlines are offering notify alert services to its passengers equipped with PDAs or smart phones.