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NEWS PRODUCTS, SERVICES & APPLICATIONS AirMedia Unveils Wireless Publishing Hub The advent of the Internet was suppose to eliminate or diminish the role of intermediaries or middlemen, but don’t tell that to AirMedia of New York. Recognizing the need to streamline the layers of technical and business complexity in trying to deliver wireless content, AirMedia recently unveiled its Wireless Hub. Described as a service that brings together content providers and distributors in a B2B on-line marketplace.At present, the service has 50 content providers, including Reuters, Nando Media, Salon, AccuWeeather, and MBizCentral’s parent company CMP Media. The company is continuing negotiations with other international media companies. The service allows content providers to sell their information to carriers, content aggregators, and corporations for their own use. AirMedia Hub serves any one of a variety of wireless business models, including advertising-supported and subscriber-supported content or corporate content delivered internally. Besides bringing buyers and sellers together, the Hub handles all back-end tasks, including the tracking and clearing of payment between parties by credit card, operator billing or transfers between banks. "We’re effectively the middleman, so our brand isn’t visible to the end user, Mark Bregman, CEO, explained. "It will be up to other parties to take our collections of content and market it to their end users. Overview of Services
The company plans to launch a European hub at the end of this month, and then open sales offices in France, Italy and Spain. For more information: http://us.airmedia.com/pressroom_release022601.htmlMobileinfo Comments and Advisory: AirMedia does serve a legitimate need. The Internet will eliminate the agent or middleperson. It will only create a yet another method for simple transactions that do not require human intermediary. Therefore, you need a central clearinghouse or media hub. Note: This news release may contain forward-looking statements. Readers should take appropriate caution in developing plans utilizing these products, services and technology architectures. All trademarks used in this summary are the property of their respective owners. NEWS
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