With the ever-increasing
demand for mobile data as well as voice communications, the market
forces are beginning to change the American wireless network
landscape.
In most other countries a single network standard has been
mandated by the government, but the American government’s
hands-off approach has allowed carriers to litter the landscape with
four incompatible digital technologies operating at different
frequencies. This is nowhere close to offering true national
coverage.
However, it looks as if one of the four is on the way out.
As its deal with NTTDoCoMo unfolds, AT&T Wireless has
announced that it will overlay its GSM/GPRS
on its TDMA network
this year in order to begin offering 2.5G services. Nokia Networks
will provide the wireless provider with GPRS-ready 850 MHz and 1900
MHz radio network systems designed for seamless evolution to 3G, the
telecom said.
At present GSM only dots the U.S. network landscape, but industry
observers are saying that the market will be split between GSM and CDMA:
Sprint PSC and Verizon Wireless will continue to offer CDMA while
AT&T Wireless and Cingular Wireless will offer GSM. At present,
Cingular still uses TDMA as well.
Consumer research has found that the average customer does not
care about the technology, but they do expect clear calls. Cingular’s
CEO Stephen Carter has learnt that customers don’t care if its 3G
or 4G or 2.5G, they just "expect it (the call) to happen".
However, technology changes are important, if the American wireless
landscape is ever to resemble a harmonious panorama.
For more information: http://www.att.com/press/item/0,1354,3843,00.html
Mobileinfo Comments and Advisory: We are delighted
at this trend. For too long, US-based wireless network
infrastructure vendors and operators have rejected the call for
standardization. For too long, they have worried about technology
issues in a domestic and local context more than customer needs. We
in North America must broaden our thinking horizon and make it
global. If this is a wakeup call, it is not too late in the
afternoon!. North America can still regain some of the lost
ground.